Privacy Policy
Last updated: February 25, 2026
Introduction
Cherry Detailing ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our mobile auto detailing services.
Information We Collect
We collect information that you provide directly to us, including:
- Name, email address, and phone number
- Billing and payment information
- Service address and location information
- Vehicle information (make, model, year)
- Service preferences and history
- Communications with us (emails, messages, reviews)
How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send appointment confirmations, reminders, and updates
- Respond to your comments, questions, and requests
- Send promotional communications (with your consent)
- Monitor and analyze usage trends and preferences
Information Sharing
We do not sell, trade, or otherwise transfer your personal information to third parties except as described in this policy. We may share your information with:
- Service providers who assist in our operations (payment processors, email services)
- Professional advisors (lawyers, accountants) as necessary
- Law enforcement when required by law or to protect our rights
Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
SMS/Text Messaging
When you provide your phone number and consent during the booking process at cherrydetailingaz.com/book, you may receive SMS/text messages from Cherry Detailing. These messages include:
- Appointment confirmations
- Appointment reminders
- Service status updates
- Rescheduling notifications
- Invoice and payment notifications
Message frequency varies based on your appointment schedule and service activity. Message and data rates may apply. Your mobile carrier's standard messaging rates will apply.
We use Twilio, a third-party messaging service provider, to deliver SMS messages on our behalf. Your phone number is shared with Twilio solely for the purpose of sending you these service-related text messages. Twilio's use of your information is governed by their own privacy policy.
Opt-Out: You can opt out of receiving SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a one-time confirmation message, and no further texts will be sent unless you re-subscribe.
Help: For help with SMS messaging, reply HELP to any message or contact us at (480) 787-2965 or contact@cherrydetailingaz.com.
Payment Information
We use Stripe to process payments. Your payment card information is collected and processed directly by Stripe and is subject to Stripe's privacy policy. We do not store your complete credit card information on our servers.
Cookies and Tracking
We may use cookies and similar tracking technologies to track activity on our website and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
Your Rights
Depending on your location, you may have certain rights regarding your personal information, including:
- Access to your personal information
- Correction of inaccurate information
- Deletion of your information
- Opting out of marketing communications
Children's Privacy
Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.
Contact Us
If you have any questions about this Privacy Policy, please contact us.